DigitalLife, the only consumer digital technology, gaming, and entertainment show, allows tens of thousands of consumers, press, retailers, and analysts to experience the latest in technology services and products. A one-of-a-kind experiential marketing tool, DigitalLife encourages technology companies to interact and build relationships directly with consumers.
> June 8-10, Chicago
> September 27-30, New York
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Ziff Davis Game Group serves core gamers with The 1UP Network, the largest fully integrated media network for gamers. The Game Group attracts over 13 million monthly unique visitors to its websites, podcasts, and video shows online, and 9 million readers in print. 1UP.com, FileFront.com, GameVideos.com, MyCheats.com, GameTab.com, and The 1UP Show form the only online clubhouse / download library / media network for the hardcore gamer. EGM and Games for Windows: The Official Magazine round out the most authoritative editorial offering on the market. Ziff Davis Game Group addresses the gamer's needs in every category and every niche, delivering more eyeballs for the advertising dollar.
> LEARN MORE ABOUT EGM
> LEARN MORE ABOUT Games for Windows: The Official Magazine
> LEARN MORE ABOUT The 1UP Network
Ziff Davis Enterprise creates innovative media that targets technology markets with online, events, custom content, eNewsletters, print, Virtual Tradeshows and eSeminars. Through integrated marketing programs, we leverage our qualified 3.5 million IT database to help you reach new customers and extend relationships with existing clients.
Consumer: When consumers are considering buying digital electronics products, their decisions are significantly influenced by four hopes and four fears. The hopes center on utility and pleasure, and the fears focus on difficulties in making the decisions and efficiency issues.
Source: Ziff Davis DigitalLife Monitor
Small Business: In the past year, 69% of small companies purchased peripherals and 40% made network/storage/infrastructure purchases.
Source: Ziff Davis Technology Buying Process Study